Berne Apparel is hiring for two entry-level marketing positions, Sales Marketing Specialist and Product Marketing Specialist.

Berne Apparel is a manufacturer and distributor of work and outdoor apparel. The company offers a full line of industrial wear, insulated work clothing such as bib overalls, jackets, coats, coveralls, work jeans, shirts, sweatshirts and accessories for men, women and youth. Distribution of products is primarily concentrated within the United States to farm and home retailers, sporting goods retailers, uniform resellers and promotional products distributors.

 

Sales Marketing Specialist

Job Description:

Sales Marketing Specialists are responsible for all marketing efforts that directly impact the internal sales team including but not limited to salesmen collateral, tradeshow design, and in-store merchandising.

Job Duties:

Sales Collateral
Responsible for the design of internal sales collateral such as sell sheets, flyers, brochures, and catalogs.

Tradeshows
Responsible for all tradeshow components including pre/post show marketing design, booth design, tradeshow component inventory, and tradeshow coordination.

In-store Graphics
Responsible for the design, inventory, and coordination of all in-store graphics and fixture execution.

Marketing Support
Assist in supporting the marketing department with various projects on an as-needed basis.

Organizational Alignment
Reports to VP Sales & Marketing and Creative Director

Qualifications
Bachelor’s degree in marketing or graphic design related program.

Professional Skills
Adobe Creative Suite, Microsoft Office Suite including Excel and Word

Personal Skills
Excellent verbal and written communication skills, problem solving, time management, multi-task oriented, attention to detail, intrinsic motivation

 

Product Marketing Specialist

Job Description:

Product Marketing Specialists are responsible for all marketing efforts that involve the product life cycle including but not limited to photography, video, copywriting, and content management.

Job Duties:

Photography
Prepare, position, and shoot product in the correct lighting to fit the brand standard. Post-production includes clipping, color corrections, and manipulation on an as-needed basis.

Video
Responsible for the storyboarding, filming, and editing of product review videos, training sessions, and other video related content.

Copywriting
Work closely with the product development team to develop creative copy for all products. This includes product names, descriptions, and ad-copy.

Content Management
Manage all product content including but not limited to customer websites, internal websites, e-mail blasts, Scene7 image repository, and print collateral.    

Organizational Alignment
Reports to VP Sales & Marketing and Creative Director

Qualifications
Bachelor’s degree in marketing or graphic design related program.

Professional Skills
Photography, Lighting, Video, Adobe Creative Suite, Adobe Premiere, Adobe After Effects, Microsoft Office Suite including Excel and Word

Personal Skills
Excellent verbal and written communication skills, problem solving, time management, multi-task oriented, attention to detail, intrinsic motivation

Please send your resume and portfolio to heathdrummond@berneapparel.com.